evoke
For  evokeAG., a pioneering two-day international technology event for the food and farming industry, my primary focus was the main stage experience. I produced large-scale motion content designed specifically for three LED screens, shaping how keynote and plenary sessions landed in the room with clear pacing, strong brand presence, and high legibility in a live environment.

During the event, I managed an on-site video editing and production team and worked closely with the Creative Director and technical crew to deliver real-time updates through rehearsals and between sessions. This required fast iteration, tight version control, and calm execution under pressure, ensuring keynote content stayed accurate, consistent, and ready for screen at a moment’s notice.

Across the 12-month lead-up, I supported the wider event ecosystem by designing and developing a custom website and keeping it regularly updated with fresh content and new functionality to inform potential attendees. In parallel, I led a comprehensive marketing campaign, creating and curating content, including video, across social channels to build momentum and drive engagement ahead of the event.
2019

Keynote
Creative Direction
Art Direction
Event Design
Conference
Logo Design
Visual Identity
Website Design
Brand Strategy
Motion
Video
Credits:

Client: AgriFutures Australia

Digital, Web and Motion Designer: Joel Orlandini

Creative Director: Peter Jack
Art Director: Lia McNab
Video capture: Sense 6